Smoke and Fire at Steve Madden Building


[UPDATE] On Wednesday, Feb. 25, just before 10:40 a.m. smoke poured out of the Steve Madden building at 3109 M St. NW in Georgetown. The building also houses BrandLink D.C., the Wink boutique and the Ury salon and spa.

An official from D.C. Fire and Emergency Medical Services Department on the scene said that the fire was spreading within the walls. It is believed that the insulation burned due to some sort of electrical issue. The cause of the fire remains under investigation.

“Everyone was able to make it out,” the official said. “No one is injured at this time.”

Firefighters had the fire put out by 11:20 a.m. and began reopening M Street, but a portion remained closed to traffic.

BrandLink D.C. posted on its Facebook page that, even though it experienced smoke damage, ”We are happy to report that everyone is safe and sound.” The event and marketing firm will be working from a temporary office space throughout this week.

The Urban Outfitters building, next to the Steve Madden building, is also closed because of damages because of the fire.

[February 25, 2014] Smoke poured out of the Steve Madden building at 3109 M St. NW in Georgetown just before 10:40 a.m. Feb. 25.

An official on the scene said that the fire burned within the walls. It is believed that the insulation burned due to some sort of electrical issue.

“Everyone was able to make it out,” the official said. “No one is injured at this time.”

There are serious traffic delays at the scene.

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